Carine Blanchet, CSM at Clarabridge, was kind enough to share an HBR piece that she recently read and thought was very applicable to her role. What do you think?
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Success Stories: The SuccessHacker Blog
The latest thoughts, insights and actionable advice from the team at SuccessHacker.
To quickly ramp up your company’s Customer Success strategies, learn from industry-recognized masterminds. We have identified today’s leading TOP 25 Customer Success Influencers within the industry and enlisted our world-renowned judges to weigh in on the nominees.
Happy customers are a startup’s greatest asset and a significant source of referrals. The opposite is also true — if customers are disappointed during your early startup days, they can kill your business overnight. A good match moves you from customer selection to customer success. But how do you make sure you’re a good fit? Read more.
As the profession matures, though, the focus of the Chief Customer Officer (CCO) has to shift from building a stand-alone function to integrating it with the rest of the organization. The interaction between CS and Marketing teams is particularly ripe for such integration. Read more.